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Because It's a World of Screens

Video is the essential global marketing medium. If you have a product or service to sell or a message to convey, you need to be using video to tell your story.

Arbour Media can help present your message creatively, efficiently, and strategically.

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The Growth of Over-the-Top TV and Why it Matters

Over-the-top content is set to transform the economic, social, and social conventions of television. The growth of the over-the-top audience will create important opportunities for artists and many non-profit organizations.

The Four Screens

Today, video is viewed on smart phones, tablets, personal computers, and televisions. What’s watched and audience expectations for content vary by device and platform. Developing effective video appeals requires being aware of what and how audiences watch what’s on the four screens.

Explained: The Sometimes Confusing World of Video Production

More organizational leaders are called upon to commission video production than ever before. For the uninitiated, the process can be confusing and intimidating. If you have questions about video production, we've gathered some answers.

Outstream Video Advertising

Outstream video ads are offered and play from within written content on websites. Outstream video platforms offer technology to present video in mobile-friendly video ad formats that allow readers to discover and engage content in new ways.

TV Apps Can Create a Pure Brand Experience

YouTube search results show users your brand but often also videos from competing brands. tvOS apps allow the creation of a focused, updatable channel to present your message, goods, or services free of distraction. tvOS apps can also present viewers the opportunity to buy or connect on the biggest screen in the house.

This video demonstrates a AppleTV app designed to showcase music programming from the imaginary Savvy University. Please note that this video has no audio.

Looking for Liberal Arts Media?

Liberal Arts Media is our sister company focused on the video production needs of colleges and universities.

Liberal Arts Media will be launching its new website soon. You can sign up to know when the site is available.